Prompt Cowboy
NextDocs
60 minutes, live. I build one working marketing tool start to finish on screen, the exact way I'd tell you to start. Just the build, then you go make your own.
For example, a tool you could build live ↓
Prompt Cowboy
NextDocs
Your context is the product. The model does the building, you bring the judgement.
I take the winning job, the one the room voted for in the form, and build a working tool for it live, narrating every step. You watch it come together.
Exactly how to build your own this week. I send you the tool I built afterwards so you can adapt it, plus the room where marketers swap the builds that work.
Turn customer or sales calls into insights you can use, without re-listening to an hour of recording.
A tool that watches what a competitor is doing and tells you when something changes.
Turn a single idea into content in your voice, so one thought becomes a week of posts.
The email or doc you write over and over, built once so it writes itself from here.
You vote on the booking form when you register. The winner is what I build on the day, start to finish. One working tool, not a whole system. That is how you actually start: one thing, then another.
The working tool you watched come together, step by step. I send it to you afterwards so you can adapt it to your own work.
Why one working tool beats a half-built system, and how to pick the first thing worth building.
How to build something that runs without you, instead of collecting another set of prompts that go stale.
The job the room votes for gets built live. Bring the one you most want off your plate.
I've launched products from zero to $180M, scaled a tool from 2,000 to 350,000 users, and spent the last year building marketing systems with AI in real launches. This is the setup I actually use.
Yes. No card, no catch, and no IT tickets, you just need your own ChatGPT or Claude login. Drop your email and I'll send a calendar invite with the join link.
No. You describe what you want, the AI builds it. You'll watch it happen on screen.
No. You can do all of this just by talking to the AI, no terminal and no code. The terminal makes you faster once you're comfortable, but you don't need it to start.
Because the chat box forgets who you are. The fix isn't a cleverer prompt, it's giving the AI your context once, your brand, your customer, the way you write, so it stops sounding generic. That's what we build. You shouldn't have to tell anyone it came from AI. If it's useful, it's useful.
It's just files in a folder. No app to host, no website to build. The AI handles the technical plumbing, you don't memorise a single command. Once it's built it can run on a schedule and send you the result, so it works while you don't.
Yes, with a bit of care. The thing to avoid is leaving something exposed, like a password or a key. I'll show you how to keep what you build safe, so you leave knowing how to work without putting yourself at risk.
No. This one is about building your first tool, one working thing, start to finish. The full system, the operating setup and the skills, is a later workshop and the cohort.
No. This one is live only. The whole point is building with you in real time and answering your questions on the spot, so block out the hour and show up. Bring a marketing problem you want solved.
No. The hour is the build. There's a paid cohort later and I'll mention it once, but you walk away with a working tool and the steps to make your own whether you ever pay me a cent or not.
Me, Will Mulholland. I've done product marketing at eBay, NextDocs, Prompt Cowboy and Blinq, and I build marketing systems with AI every day.
Wed 24 June, 7:00pm AEST. Also 10:00am BST, 5:00am ET, 2:00am PT. Live online. Free.